16 Jan 2019 - 17 Jan 2019 / BOLOGNA, Italy
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16 Jan 2019 - 17 Jan 2019
MARCA by BolognaFiere

Welcome to b2match!  
Platform to manage B2B Meetings for Buyers and Exhibitors

MARCA by BolognaFiere is Italy's leading Fair for the MDD sector.

Now at its 15th edition, MARCA is one of the leading international events in Europe, bringing retailers together with manufacturers to help them to find new products and discover new ideas for their private label programmes.

MARCA is the ideal business platform for typical Italian food products and Made in Italy excellence, a unique trade fair attended by all major retail brands, each with their exhibition spaces, for a total of over 24 Private Labels.

MARCA offers many opportunities to understand the market evolution: conferences on the most topical issues in the MDD sector, training seminars for producers and distributors, a showcase area dedicated to MDD products due for launch in 2019, MDD new products catalogue publication, to show the most recent market trades selected by the Retailers of the Steering Committee.

MARCA is an event by BolognaFiere, hosted in the capital city of good food,  offering an all-round experience to all participants. 

These are some of the reasons that made MARCA an ongoing and successful event, attracting 706 international exhibiting companies in 2018, over 9.538 participating professionals and more than 17.597 sqm net floor space.

Main trade categories 

  • Food Products
    • Fresh and frozen products
    • Shelf stable products
    • Beverages
    • Confectionary and snacks
    • Oils, dressings and seasonings
    • Sauces and spreads
    • Organic products
    • Short shelf life products 

  • Non Food Products
    • Personal care and hygiene products
    • Baby care
    • Toiletries and cosmetics
    • Healthcare products
    • Household and leisure products
  • Service companies

Reasons to participate

  • To reach new international markets
  • To uncover new business opportunities
  • To promote your company profile with a specific offer or request
  • To make the most of your MARCA visit/exhibition with a personalized 20 minutes-meetings-agenda
  • To get support and follow-up after the start of the meetings

Target group

The International Buyers Programme is aimed at matching MARCA’s exhibitors with important buyers, trend-setters and decision makers, to create a wide and fruitful business network for Italian food products market and Made in Italy excellence.

How does the Matchmaking work?

  • Participants can request pre-arranged one-on-one meetings according to their co-operation interests (see the page dedicated)
  • Matchmaking enables better use of your time at the exhibition and more contacts during the visit 

Where are the meetings managed?

The meetings are hosted in the International Buyers Lounge, with dedicated services and facilities and the aid of linguistic assistance when needed. Tasting of exhibitors' products is offered all day long!


Closed since 17 January 2019


Piazza Costituzione

Organised by


Participants 127
Meetings 172


Belgium 1
Canada 2
Ethiopia 1
France 3
Germany 3
Indonesia 1
Italy 104
Macedonia 2
Netherlands 1
Serbia 1
Sweden 3
United Kingdom 1
United States 9
Total 132


Distributor 3
Association/Agency 2
Authority/Government 1
Other 3
Importer 8
Wholesaler 2
Supermarket 3
Hypermarket Chain 1
Trader 1
Co-packer 2
Producer 60
Retail Chain 8
Supplier 2
Re-seller 1
Manufacturer 35
Total 132